In this session, we studied the area of Fashion Journalism; more specifically content creation such as PR&communication ideas etc.
The main idea of Fashion Journalism is to communicate fashion-related information through publishing and reporting on various media platforms such as magazines, newspapers, television. It is a tool to understand current fashion trends, styles, stories by working and interviewing certain individuals like stylists, designers or through photoshoots and events.
I had the opportunity to create a content page by conducting an interview based on the customised shoes. Through this task, I was able to develop editorial skills and relevant techniques such as formatting and producing illustrations. I structured my interview into a Q&A style, which is easier to read and the layout would be more customisable. I believe my main strength was creating graphics and using photoshop where lots of editing skills are applicable. However, I show a lack of consideration to specifically magazine layouts due to inexperience in Fashion Journalism and content creation.
It was interesting to experience the process of a Fashion Journalist from conducting interviews to editing content in editorial style and selecting relevant information/images.