In this session, we conducted peer review and looked at our previous work to analyse the strengths and weaknesses.
We had to print off all our previous work and loosely organise them based on magazine content. It was interesting to see all our work coming together and organising them in order also helps us identify the missing parts and work that we need to go back and work on. Using post-it notes, we evaluated each other’s work by highlighting our favourite parts, this would allow me to see which work I produce receives the best comments and perhaps that could help me develop a personal aesthetic and editing style. Through this activity, I was also able to identify my strengths and weaknesses, I think the area that I’m strong at is definitely creating content, like taking interesting pictures as I am interested in experimenting with different angles etc. However, I believe I should be more confident in my editing and perhaps try new styles as I see myself going for the same software, the same filter and effects etc.
One major thing is that I was lacking development work, which was important as it showcases my progress in achieving the final outcome. Therefore, I made sure before submission I would organise some content that will demonstrate how I produced the pictures and how I developed my design style. Additionally, I found myself debating between my BA choices of Creative Direction and Styling & Production. I really enjoy producing content that is related to fashion, especially clothing and a full entire shoot that involves makeup, setting etc. However, I also see the potential of creative direction and its importance in the media industry. However, one is more practical and one is more about developing ideas etc. I think I need more consideration before finalising which one I want to pursue, at the moment I’m leaning more towards creative direction.